Blogs

Date: 07/03/2025
Category: Blogs, Tips and Advice

Aaron Chia's First Choice: Verdant Solar

Aaron Chia's First Choice: Verdant Solar

Aaron Chia, the badminton star who made our country proud on the global stage, has chosen Verdant Solar for his renewable energy journey. We had the chance to ask him some questions, and here are the insights he shared

How Has Solar Energy Impacted Aaron Chia's Life?

“Solar definitely saved on my TNB bill!” Aaron’s bill dropped from RM1,000 to below RM100 monthly. For him, it’s also about commitment to sustainability. 

 

Like many Malaysians, Aaron wanted to protect the environment for future generations. At Verdant Solar, we offer free consultations and site visits. Our experts identify the best solar panel placement to ensure maximum ROI.

 

We’ve helped over 5,500 homeowners go green and cut TNB bills by up to 90%!

Aaron Chia: Worry-Free Solar Maintenance with Verdant Solar

Solar systems need minimal maintenance for efficient operation. This includes cleaning panels, checking for wear, and ensuring the inverter works properly.

At Verdant Solar, we offer up to two free maintenance visits within four years. Your solar panels also come with a warranty. Every customer, including Aaron Chia, gets a dedicated Customer Experience Specialist. If any issue arises, our team is just one call away for on-site assistance.

Why Did Aaron Chia Choose Verdant Solar as His First Choice?

From the very beginning of the installation process, our team ensures that all customer questions about system costs and performance are thoroughly addressed. As Aaron Chia mentioned, “Verdant Solar is my first choice” — not just because of our excellent service from the initial consultation to the installation process, but also because of the great support we provide and our easy-to-use Verdant App, which lets you monitor your system anytime, anywhere.

 

We’re proud to have Aaron Chia as part of the Verdant Solar family. If you’re ready to take the next step towards solar energy, why not follow in Aaron’s footsteps? To learn more and watch Aaron in action playing minigames with us, check out the full video here.

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Role Summary

The Senior Growth Marketer Executive is a highly trusted, revenue-critical individual contributor who consistently delivers professional, high-quality performance marketing outcomes. This role sits at the core of Verdant Solar’s revenue engine, taking full internal ownership of paid ad efforts, funnel optimization, and high-level campaign execution within the renewable energy space.

Key Responsibilities: 

In-House Campaign Ownership & Execution (Role-Model Standard)

  • Independently manage, execute, and optimize end-to-end paid digital campaigns across Google, Meta, SEO, and emerging platforms like Xiaohongshu (XHS).
  • Spearhead the strategic transition of performance marketing execution from external agencies to an internal capability, ensuring no disruption to lead flow.

Funnel & Growth Optimization

  • Continuously optimize campaign performance with a strict focus on lowering Cost Per Lead (CPL) and Customer Acquisition Cost (CAC) without sacrificing lead quality.
  • Analyze full-funnel metrics to identify drop-offs and implement data-driven interventions that directly improve revenue generation.

Process Refinement & Automation

  • Lead the implementation and continuous refinement of marketing automation tools (e.g., Sleekflow, respond.io, Salesforce) to elevate workflow efficiency and lead nurturing.
  • Design and uphold stringent lead filtering and scoring systems, setting the benchmark for lead quality before handoff to the sales team.

Cross-Functional Influence & Revenue Alignment

  • Partner deeply with the Sales team to ensure top-of-funnel marketing metrics translate effectively into bottom-line revenue growth.
  • Maintain clear, transparent tracking of ROI and funnel performance, proactively communicating strategy shifts to stakeholders

 

Job Requirements: 

  • Possesses a Bachelor’s degree in Marketing, Communications, or a related field.
  • Accumulated strong hands-on experience (typically 3+ years) in performance marketing, growth optimization, and digital media buying.
  • Demonstrated history of directly managing ad accounts (Meta, Google Ads, XHS) and delivering measurable ROI without heavy reliance on agencies.
  • Advanced proficiency with marketing automation systems, funnel analytics, and CRM tools.