Blogs

Categories

29/05/2026

|

Protecting Wildlife Through Clean Energy

Protecting Wildlife Through Clean Energy A while back, our team at Verdant Solar had the privilege of visiting the Sungai

28/05/2026

|

AFA Surcharge & EV Charging Costs: Home Solar PV Guide

AFA Surcharge Malaysia 2026: Can Home Solar Cut Your TNB Bill and EV Charging Costs? Electricity costs are becoming a

30/01/2026

|

2100 Trees and Growing: Verdant Solar’s Ongoing Tree Planting Journey​

2100 Trees and Growing: Verdant Solar’s Ongoing Tree Planting Journey At Verdant Solar, sustainability is something we put into practice.

How Does Solar PV System Work in Malaysia

How Does Solar PV System Work in Malaysia Most afternoons in Malaysia, the sun does its usual hard work. On

Comprehensive Guide Towards Solar Panel Installation Service in Malaysia

Comprehensive Guide Towards Solar Panel Installation Service in Malaysia Open your latest TNB bill and you will probably feel what

24/10/2025

|

5 Years Milestone, 3 Weeks Paid Break: Mei Ching’s Story

5 Years Milestone, 3 weeks paid break: Mei Ching’s story One remarkable journey of growth, learning, and leadership. 💚 From

08/08/2025

|

Tapir Conservation in Sg Dusun

Verdant Solar’s Conservation Efforts at Sungai Dusun At Verdant Solar, sustainability is more than just a business, it’s a responsibility.

Is Solar Energy Right for Your Lifestyle?
Is Solar Energy Right for Your Lifestyle?

Is Solar Energy Right for Your Lifestyle? Thinking about installing solar panels but wondering if solar energy suits your lifestyle?

11/04/2025

|

Mondays at Verdant Solar: More Than Just a Meeting

Mondays at Verdant Solar: More Than Just a Meeting Mondays. For most people, it’s the hardest day of the week.

Role Summary

The Senior Growth Marketer Executive is a highly trusted, revenue-critical individual contributor who consistently delivers professional, high-quality performance marketing outcomes. This role sits at the core of Verdant Solar’s revenue engine, taking full internal ownership of paid ad efforts, funnel optimization, and high-level campaign execution within the renewable energy space.

Key Responsibilities: 

In-House Campaign Ownership & Execution (Role-Model Standard)

  • Independently manage, execute, and optimize end-to-end paid digital campaigns across Google, Meta, SEO, and emerging platforms like Xiaohongshu (XHS).
  • Spearhead the strategic transition of performance marketing execution from external agencies to an internal capability, ensuring no disruption to lead flow.

Funnel & Growth Optimization

  • Continuously optimize campaign performance with a strict focus on lowering Cost Per Lead (CPL) and Customer Acquisition Cost (CAC) without sacrificing lead quality.
  • Analyze full-funnel metrics to identify drop-offs and implement data-driven interventions that directly improve revenue generation.

Process Refinement & Automation

  • Lead the implementation and continuous refinement of marketing automation tools (e.g., Sleekflow, respond.io, Salesforce) to elevate workflow efficiency and lead nurturing.
  • Design and uphold stringent lead filtering and scoring systems, setting the benchmark for lead quality before handoff to the sales team.

Cross-Functional Influence & Revenue Alignment

  • Partner deeply with the Sales team to ensure top-of-funnel marketing metrics translate effectively into bottom-line revenue growth.
  • Maintain clear, transparent tracking of ROI and funnel performance, proactively communicating strategy shifts to stakeholders

 

Job Requirements: 

  • Possesses a Bachelor’s degree in Marketing, Communications, or a related field.
  • Accumulated strong hands-on experience (typically 3+ years) in performance marketing, growth optimization, and digital media buying.
  • Demonstrated history of directly managing ad accounts (Meta, Google Ads, XHS) and delivering measurable ROI without heavy reliance on agencies.
  • Advanced proficiency with marketing automation systems, funnel analytics, and CRM tools.