Blogs

Date: 29/05/2026
Category: About Verdant, Blogs, Events

Protecting Wildlife Through Clean Energy

A while back, our team at Verdant Solar had the privilege of visiting the Sungai Dusun Wildlife Conservation Centre as part of a CSR collaboration with Jabatan Perhilitan. We rolled up our sleeves, cleaned the enclosures, and even fed these beautiful animals by hand. Beyond the unforgettable experience, we left with a profound realization: the Malayan tapir is one of our country’s most unique treasures, yet people often overlook them. 

That visit became more than a one-off CSR initiative where it inspired a deeper commitment. We are incredibly excited to share the next chapter of our journey with Jabatan Perhilitan by combining clean energy, habitat restoration, and wildlife conservation into one meaningful effort.
Last year, we contributed a solar panel system worth RM25,800 to help power operations at the Sungai Dusun centre. Beyond reducing environmental impact, the system is expected to lower the sanctuary’s electricity bills by approximately RM500 every month. With those savings, the centre can channel more resources directly into tapir care, conservation efforts, and daily operations.

We have always believed sustainability should not just exist on paper. It needs to create real impact in the world. That belief led us to commit to one simple but powerful promise: for every solar system installed for our customers, we plant a tree.

Because of that promise, we have already planted 2,600 trees, and the number continues to grow.

During World Tapir Day, we returned to the centre and planted more trees alongside volunteers and organizers. But we did not want to plant random greenery. In collaboration with the centre, we carefully selected tree species that serve a meaningful dual purpose. As these trees grow, they will not only absorb carbon from the atmosphere, but also provide a sustainable natural food source for the tapirs at the sanctuary. Through this effort, we are helping rebuild the habitats these gentle animals need to thrive in the long run.

For us, this initiative brings our mission full circle. Our customers choose solar to power their homes with clean energy and reduce their electricity bills. At the same time, every installation directly contributes to planting thousands of trees that feed an endangered species and help restore a Malaysian forest.

The next time you look at a solar panel, we hope you see more than green technology. We hope you see a growing tree, a healthier forest, and a brighter future for our Malayan tapirs.

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Role Summary

The Senior Growth Marketer Executive is a highly trusted, revenue-critical individual contributor who consistently delivers professional, high-quality performance marketing outcomes. This role sits at the core of Verdant Solar’s revenue engine, taking full internal ownership of paid ad efforts, funnel optimization, and high-level campaign execution within the renewable energy space.

Key Responsibilities: 

In-House Campaign Ownership & Execution (Role-Model Standard)

  • Independently manage, execute, and optimize end-to-end paid digital campaigns across Google, Meta, SEO, and emerging platforms like Xiaohongshu (XHS).
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  • Continuously optimize campaign performance with a strict focus on lowering Cost Per Lead (CPL) and Customer Acquisition Cost (CAC) without sacrificing lead quality.
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  • Lead the implementation and continuous refinement of marketing automation tools (e.g., Sleekflow, respond.io, Salesforce) to elevate workflow efficiency and lead nurturing.
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  • Partner deeply with the Sales team to ensure top-of-funnel marketing metrics translate effectively into bottom-line revenue growth.
  • Maintain clear, transparent tracking of ROI and funnel performance, proactively communicating strategy shifts to stakeholders

 

Job Requirements: 

  • Possesses a Bachelor’s degree in Marketing, Communications, or a related field.
  • Accumulated strong hands-on experience (typically 3+ years) in performance marketing, growth optimization, and digital media buying.
  • Demonstrated history of directly managing ad accounts (Meta, Google Ads, XHS) and delivering measurable ROI without heavy reliance on agencies.
  • Advanced proficiency with marketing automation systems, funnel analytics, and CRM tools.