Blogs

Date: 17/03/2023
Category: About Verdant, Events

Verdant Solar: Malaysia Book of Records The #1 Residential Home Solar Provider

The title alone speaks for what you’re about to read. Our company, Verdant Solar, is the number one residential home solar provider, and that has become a known fact over the years. Instead of gloating, let our results speak for themselves, and you can decide.

Best Home Solar Provider

Since 2013, we have ventured into the renewable energy industry with a pure mission to make the world a better place. We aim to provide the best solar energy service by including quality and wholesome installations. Our company’s solution is largely used by prominent industries such as Petronas, Daikin, Bandar Utama, Dutch Lady, 99 Speedmart, Mavisco, and other key brands.

According to Utusan Malaysia, Verdant Solar aims to double residential home solar installations this year, which would be 1,300 compared to 650 last year. The Chief Executive Officer of Verdant Solar, Zeth Lim, said the increase in residential home solar installation targets this year was mainly driven by the good response received by the company over the past two years.

Zeth Lim confirmed that the target increase is in line with the good response received from our customers and that the company also has an order book that will help it achieve that target. In addition, market acceptance is also increasing home solar installation with the help of ambassadors, who are there to promote solar installations for homes. Therefore, Zeth said in a press conference that he is confident that we can achieve our target this year. 

Malaysia Book of Records

Here is something many of you might not know: Verdant Solar has also been recognized as the largest annual supplier of residential home solar systems by the Malaysia Book of Records (MBOR)! 

This event was held on February 16, 2023, at Colony Star Boulevard KLCC with the press and top ambassadors present. It was a great tribute for us, and this has opened many more opportunities for us as a green tech company. 

Residential Solar Systems

Did you know that over the past year, Verdant Solar has helped property and residential owners in Malaysia reduce their electricity bills by up to 90 percent through the installation of solar energy systems? 

Zeth also mentioned that by 2022, our energy solutions will have helped save RM9 million in annual electrical costs. As utility costs across the country continue to rise, our company aims to be the pioneer that makes solar energy more accessible and easier for homeowners to own. 

Although solar energy is readily available, not all Malaysians understand its advantages for the environment, the economy, and the future. We are dedicated to helping Malaysia reach its 31 percent renewable energy goal, set by the Ministry of Energy and Natural Resources (MESTECC).

Verdant Solar: What is next?

Being mentioned in Malaysia’s Book of Records has been a great honor, and Verdant Solar wants to live up to that honor given to us. By being named in the MBOR, we want to promote the transition of Malaysia’s energy industry further away from traditional fossil fuels and towards a more sustainable future, matching our targets from the very beginning.

In the near future, Verdant Solar plans to expand its offering into the field of electric vehicles (EVs) by supplying EV chargers, battery systems, and panels. We aim to become more than just a home solar company. According to Zeth Lim, we are thrilled to announce that our group is currently in the process of discussions with several manufacturers and partners about its future plans.

We understand that we have a long journey ahead, and it will not be easy. We see this as the beginning of a strong rise in technologies in the renewable energy industry that will allow us to reach more homeowners in Malaysia. In the short run, we hope to see an increase in the understanding of solar power among Malaysians.

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Role Summary

The Senior Growth Marketer Executive is a highly trusted, revenue-critical individual contributor who consistently delivers professional, high-quality performance marketing outcomes. This role sits at the core of Verdant Solar’s revenue engine, taking full internal ownership of paid ad efforts, funnel optimization, and high-level campaign execution within the renewable energy space.

Key Responsibilities: 

In-House Campaign Ownership & Execution (Role-Model Standard)

  • Independently manage, execute, and optimize end-to-end paid digital campaigns across Google, Meta, SEO, and emerging platforms like Xiaohongshu (XHS).
  • Spearhead the strategic transition of performance marketing execution from external agencies to an internal capability, ensuring no disruption to lead flow.

Funnel & Growth Optimization

  • Continuously optimize campaign performance with a strict focus on lowering Cost Per Lead (CPL) and Customer Acquisition Cost (CAC) without sacrificing lead quality.
  • Analyze full-funnel metrics to identify drop-offs and implement data-driven interventions that directly improve revenue generation.

Process Refinement & Automation

  • Lead the implementation and continuous refinement of marketing automation tools (e.g., Sleekflow, respond.io, Salesforce) to elevate workflow efficiency and lead nurturing.
  • Design and uphold stringent lead filtering and scoring systems, setting the benchmark for lead quality before handoff to the sales team.

Cross-Functional Influence & Revenue Alignment

  • Partner deeply with the Sales team to ensure top-of-funnel marketing metrics translate effectively into bottom-line revenue growth.
  • Maintain clear, transparent tracking of ROI and funnel performance, proactively communicating strategy shifts to stakeholders

 

Job Requirements: 

  • Possesses a Bachelor’s degree in Marketing, Communications, or a related field.
  • Accumulated strong hands-on experience (typically 3+ years) in performance marketing, growth optimization, and digital media buying.
  • Demonstrated history of directly managing ad accounts (Meta, Google Ads, XHS) and delivering measurable ROI without heavy reliance on agencies.
  • Advanced proficiency with marketing automation systems, funnel analytics, and CRM tools.