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27/11/2023

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Celebrating Parents’ Day, Spreading Love and Care

Celebrating Parents’ Day, Spreading Love and Care At Verdant Solar, we believe in making a positive impact not only in

21/07/2023

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Verdant Solar Employee Recycling Program

Verdant Solar Employee Recycling Program Verdant Solar has launched an engaging recycling programme within its organisation, recognising the importance of

21/07/2023

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Verdant Solar: The Hope

Verdant Solar: The Hope In response to the recent floods in Kampung Parit Hj Me’an, Yong Peng, Verdant Solar demonstrated

26/03/2023

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Electric Cars vs Gas Cars

Electric Cars vs Gas Cars According to studies done by Motea and Tamjis (2016), electric cars have been identified as

17/03/2023

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Verdant Solar: Malaysia Book of Records The #1 Residential Home Solar Provider

Verdant Solar: Malaysia Book of Records The #1 Residential Home Solar Provider The title alone speaks for what you’re about

26/02/2023

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Family of 5 Reduced Their Electricity Bill From RM548 to RM34 by Doing This ONE Thing.

Using Solar Panels To Reduce Electricity Bill High Electricity Bill Many people across our country, despite being rich or poor,

17/02/2023

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Local Malaysian company Verdant Solar becomes Malaysia’s largest residential solar provider

Verdant Solar currently serves more than a thousand homes in Malaysia as their residential solar provider, and they intend to

12/02/2023

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4 Steps To Avoid Nightmares From Solar PV Providers

4 Steps To Avoid Nightmares From Solar PV Providers Those of you who have decided to install solar panels worry

26/01/2023

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Is NEM 3.0 Coming To An End? Yes! Grab Yours Before It Runs Out Of Quota!

Is NEM 3.0 Coming To An End? Yes! Grab Yours Before It Runs Out Of Quota! Did you know that

Role Summary

The Senior Growth Marketer Executive is a highly trusted, revenue-critical individual contributor who consistently delivers professional, high-quality performance marketing outcomes. This role sits at the core of Verdant Solar’s revenue engine, taking full internal ownership of paid ad efforts, funnel optimization, and high-level campaign execution within the renewable energy space.

Job Description :

In-House Campaign Ownership & Execution (Role-Model Standard)

  • Independently manage, execute, and optimize end-to-end paid digital campaigns across Google, Meta, SEO, and emerging platforms like Xiaohongshu (XHS).
  • Spearhead the strategic transition of performance marketing execution from external agencies to an internal capability, ensuring no disruption to lead flow.

Funnel & Growth Optimization

  • Continuously optimize campaign performance with a strict focus on lowering Cost Per Lead (CPL) and Customer Acquisition Cost (CAC) without sacrificing lead quality.
  • Analyze full-funnel metrics to identify drop-offs and implement data-driven interventions that directly improve revenue generation.

Process Refinement & Automation

  • Lead the implementation and continuous refinement of marketing automation tools (e.g., Sleekflow, respond.io, Salesforce) to elevate workflow efficiency and lead nurturing.
  • Design and uphold stringent lead filtering and scoring systems, setting the benchmark for lead quality before handoff to the sales team.

Cross-Functional Influence & Revenue Alignment

  • Partner deeply with the Sales team to ensure top-of-funnel marketing metrics translate effectively into bottom-line revenue growth.
  • Maintain clear, transparent tracking of ROI and funnel performance, proactively communicating strategy shifts to stakeholders

 

Job Requirements: 

  • Possesses a Bachelor’s degree in Marketing, Communications, or a related field.
  • Accumulated strong hands-on experience (typically 3+ years) in performance marketing, growth optimization, and digital media buying.
  • Demonstrated history of directly managing ad accounts (Meta, Google Ads, XHS) and delivering measurable ROI without heavy reliance on agencies.
  • Advanced proficiency with marketing automation systems, funnel analytics, and CRM tools.